Kids and parent dancing to music

# Most Viewed Kids Songs on Youtube

If you need a reminder of how popular nursery rhymes are around the world, just go to youtube and look at the viewing counts! Many of the most popular online videos of all time are either kids songs or nursery rhymes. Here's the rundown of the most popular kids songs on youtube of all time:

Rank Nursery Rhyme Year of Origin View Count (billions) Rank: all videos on Youtube
1. Baby Shark 2016 13 1
2. Johny Johny Yes Papa 2016 6.8 3
3. Bath Song 2018 6.4 4
4. Wheels on the Bus 1939 5.6 7
5. Phonics Song with Two Words 2018 5.5 8
6. Learning Colors – Colorful Eggs on a Farm 2018 4.9 10
7. Baa Baa Black Sheep 1744 3.8 20
8. Lakdi Ki Kathi 1960 3.7 ?
9. The Gummy Bear Song 2007 3.2 ?
10. Yes Yes Vegetables Song 2018 3.1 ?
11. Yes Yes Playground Song 2018 2.9 ?

These numbers are correct as of October 2023. The view count is just for the top viewed video, not a sum of all videos for that song.

# Our Take

Since we first took the counts last year in October 2022 the fastest riser was 'Wheels on the Bus'. It rose from 12th most popular youtube video of all time to 7th most popular while increasing views from 4.4 billion to 5.6 billion!

Baby Shark is the clear winner, even in terms of new views: 1.6 billion over the last year. That is just counting the original video - there are covers with billions of additional views put together.

Cocomelon is hugely successful. They are able to make variations of the same song (like Yes Yes ... Vegetable Song) which rack up billions of views independently.

There are several reasons why kids songs, including nursery rhymes, are so popular on YouTube. The first reason is that they are a timeless form of entertainment. Nursery rhymes have been passed down through generations and continue to be enjoyed by children of all ages. They are simple, catchy, and easy to learn, making them perfect for young children who are just beginning to learn language and music.

Another reason for their popularity is the educational value of these songs. Nursery rhymes are often used to teach children basic concepts such as numbers, letters, and shapes. They also help to develop language skills and improve memory retention. Many parents and caregivers turn to YouTube as a source of educational content for their children, making nursery rhymes a popular choice.

The rise of technology has also played a role in the popularity of nursery rhymes on YouTube. With the widespread availability of smartphones, tablets, and other devices, it's easier than ever for children to access videos online. The videos that are easily accessible, interactive, and visually appealing are more likely to be popular among children.

Additionally, YouTube provides an easy and accessible platform for parents and caregivers to share these songs and videos with their children, making them even more popular. With the click of a button, parents can share a video with their friends and family, which can make it go viral.

# The Business of Nursery Rhymes on YouTube: Monetization and Advertising

Nursery Rhymes on YouTube have become a business, with creators monetizing their content through advertising, merchandise, and sponsorships. This has led to an increase in the number of nursery rhyme videos being created and shared on YouTube, making them more accessible to a wider audience.

One of the most common ways to monetize nursery rhyme videos on YouTube is through advertising. Creators can sign up for the YouTube Partner Program, which allows them to place ads on their videos and earn money from views. This can be a significant source of income for creators who have a large number of views and a dedicated audience.

Another way to monetize nursery rhyme videos on YouTube is through merchandise. Many creators have merchandise stores where they sell products such as clothing, toys, and other items related to their videos. This can be a great way to generate additional income and connect with fans.

In addition, creators can partner with brands and sponsors to create sponsored content, this way the creators can monetize their content and at the same time, help the brands to reach a specific audience.

It's worth mentioning that YouTube has strict guidelines for monetizing content for children. Creators must follow these guidelines to ensure that their videos are appropriate for children and that they comply with the Children's Online Privacy Protection Act (COPPA).

Animation has played a significant role in the popularity of nursery rhymes on YouTube. The visual aspect of animated nursery rhymes has made them an attractive and engaging option for children, who are often drawn to the colorful characters and playful animations.

Many of the most popular nursery rhymes on YouTube feature animation in some form. From hand-drawn illustrations to 3D animation, these videos use a variety of techniques to bring the rhymes to life. Many creators use animation to add a modern twist to traditional nursery rhymes, making them more visually appealing and engaging for children.

Animation also allows creators to include elements of fantasy and imagination in nursery rhymes, which can be especially appealing to young children. For example, in the nursery rhyme "Mary Had a Little Lamb" the lamb is often animated as a fluffy creature that interacts with other characters in a playful way, this animation makes the rhyme more engaging and fun for children.